Improve Your Position In The Facebook Search Results

Thursday 13 November 2014
Get Facebook Likes

The "Golden Globe-winning" social networking site has found its way to the global stage. As brands and marketers are we about at the mercy of Facebook in an attempt to use the portal as a means to attract fans. One way of getting a grip on the site is through the search function.

Sure you might be thinking, "Why do you care pressure to the Facebook search? Research indicates that the search of Facebook covers about 2.7% of all searches on the Internet in the United States. This 2.7% will not let tacking a SEO and faded at the 64% share of searches that Google may count himself rich, but Google can not even what Facebook can: brand engagement. The Facebook search function shows mainly information that is not supported by search engines (except of course for the fan pages and a few other items in Facebook). If you have a lot of your budget spent on the find ability on Facebook can invest it be even beneficial in the organic search results of Facebook. This is because Facebook has a tendency to change often, accompanied by the way the user can search. Some data which Facebook to select your search are as follows.

The autocomplete
One of the most attractive places to get inside Facebook is the list that is displayed when Facebook completes your search. This must be arranged on the following topics:
  • Of that user name
  • Events for which the user is invited
  • Questions with the keyword in it
  • A friend of the user with the search term into the name
  • A friend of a friend of the user with the search term in the name
  • Groups of which the user is a member
  • Apps that are used by that user
  • Get Facebook Likes
  • Pages that the user has liked
  • Pages that connect to the user's interests
  • Pages that users friends have liked
Organic search Facebook
Many of the factors which Facebook select to automatically complementing your search also apply to organic search. Here, too, are subjective factors extremely important. Also important are the total number of "Likes" of a company page, status updates with the keywords incorporated in it and web results. Other important factors are as follows:
  • The keyword density on the page seems to be a factor
  • The search term in both the page name to describe a heavy factor
  • The get total number of " Facebook Likes"
So what can you do to score better in Facebook search?
Be aware of your keywords and where you place them. Add them to the important places such as the name of your page and the description thereof. Do you get likes this always the guidelines of Facebook.
Ask friends / family to help promote your page, add newsletters to your page, use Facebook Advertising and question existing fans to recruit more of their friends.
Create content that people really want to share and ask them to share. Something that is interesting enough to pass through Facebook channels to be distributed from user to user results in the increase of the number of fans.

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